When it comes to philanthropy, the hot tub industry should be proud of its record. Here are just a few all the amazing ways you’ve given back to your communities.
BACKYARD LIVING PRODUCTS are a tough category for us. Over the years, we have tried outdoor furniture, grills, grill islands, fire pits and gazebos. We have had some success with gazebos and grills, and little or no success with grill islands and outdoor furniture. Our success with gazebos is directly
Part Two: A swim spa meets one of the basic biological needs in life By Sean Hunsinger With the evidence laid out in front of the customer, the choice is obvious. The benefits of the swim spa — therapy and ease of ownership combined with a significant reduction in cost
Simply Soft has become a high reorder product for one satisfied retailer By Kristan Hart Could one product be the catalyst that leads to future spa sales? The folks at SpaPure think so. It has created a product called SpaPure Simply Soft, and, for one business, has transformed the way
Do the numbers support spending money on home shows? By David B. Riley, MBA I hear both extremes when I ask about the value of participating in home shows. Some dealers spend 80 percent of their marketing budget on them, while others write them off as a waste of time