Annis tracks KPIs regularly through the company’s Evosus (business management and POP software made for the hot tub and pool industries) database, which it uses to run sales reports and manage accounting.
Even when hot tub demand was through the roof, closing a sale sometimes still came down to who was doing the selling. As sales have slowed, honing the sales craft has become even more important.
As a business grows, so does its fleet of customer service vehicles....
Especially today, data security is critical, and any company — large or small — must take the necessary steps to secure its data and mitigate risk.
The dilemma, especially for big-ticket purchases such as hot tubs, is what to do about it — for buyers and sellers.
Installing a hot tub or swim spa should be a smooth process, but differing local standards and interpretations can create barriers that alienate buyers.
A thriving business requires smart capital management and a well-planned strategy for swiftly converting inventory into revenue.
Hot tub businesses now prioritize broader well-being, including finances and the environment, with some adopting solar power for showrooms.
We’ve all heard this familiar phrase when dialing our internet provider, medical center or nearly any other service.
While issues like pad size, electrical standards and spa accessory requirements are typically addressed during hot tub installation, the potential damage caused by reflective surfaces — like greenhouses, clear-roofed pergolas and windows — often receives less attention from spa retailers.
Learning the hot tub business can be a challenge and for your employees, the learning curve can be high — as can the rewards.