Photos by Lanash Photography Mike Hansen wants his hot tub store to...
Few men are crueler to spa water than Steve Berens. The CEO...
The hot tub retail world is a fairly informal industry — the...
Games are making a comeback. According to NPD Group, board game sales...
by Nathalie Blanchard from My Retail Coach To get more store traffic,...
As a business owner, there’s no escaping the need to do marketing....
A customer-experience expert secretly shops your store and reports on the experience....
No hot tub dealer wants to see a 3,000-pound swim spa careening...
In our “Tales of Sales” feature, we report on ownership transitions at...
By Clearwater Pool & Spa To pull off a successful tent sale,...
Retail used to be fun. Before the recessions of 1980 to 1982,...