Attending classes at the 2016 IPSPE show reaffirmed that numbers should be very important to all owners and managers if...
A Valentine’s Day remembrance — Sky Matula reflects on the fire that destroyed his childhood home and his mother’s message...
Racial and gender diversity in the workplace has been a priority for business owners in recent years and for good reason. A variety of perspectives and backgrounds stimulates innovative thinking and problem-solving; diverse workforces also tend to attract a wider and more varied customer base.
When Sky Matula opened The Hot Tub Store’s sixth showroom in Santa Rosa, California, he knew he wanted to do something different.
In the heart of northern California, The Hot Tub Store is celebrating its 50th anniversary in 2023.
The Hot Tub Store in Northern California has long been known for more than just its luxurious hot tubs.
A hot tub offers more than just recreation — it’s a personal oasis for relaxation and escape. While some retailers prioritize technical specs — number of jets, jet speed, seating capacity — many have shifted their focus to selling the overall experience.
Watkins Wellness has been perfecting its saltwater sanitization system since it introduced ACE Saltwater in 2010. In 2019, the company launched a reimagined saltwater system under the FreshWater brand and has been building on its capabilities since.
Every day, hot tub retailers promote wellness and good health.
Yet, as busy business owners, it’s easy to let their personal wellness fall to the wayside. A healthy lifestyle helps business owners stay sharp, make effective decisions and handle stress better and is a must, according to some of the industry’s top retailers.