Does your sales staff move and clean the shelved products when they’re not with a customer? Or are they staring at their phones?
Michael Boswell, owner of Signs and Displays Direct Michael Boswell, owner of Signs and Displays Direct, works with several hot...
Customers remember a store visually as well as emotionally. Generally, they will remember 80% of what they see and retain...
I have visited many spa stores in the Pacific Northwest thanks to writing for SpaRetailer, speaking at the pool and...
In your customers’ minds, spring starts in April no matter what’s happening outside. Here are some ideas to refresh your...
On Nov. 1, I’ll be speaking at the International Pool | Spa | Patio Expo in Las Vegas at the...