None of us became business owners so we could keep books and read financial statements. Nevertheless, both are critical to running a successful business. We can’t even approach our full potential without them.
Don’t we all want to know how effective our advertising is? Is there a minimum we have to spend? Is...
The year is almost over. How did you do? You are not alone in feeling like a slave to your...
When I shared these numbers with a Dallas retailer, she told me I was crazy. So I did what I...
By Nathalie Blanchard, My Retail Coach It is essential that businesses understand what search engine optimization is and what it...
by Nathalie Blanchard from My Retail Coach To get more store traffic, customers have to be able to find you....
We recently attended the AquaPoints trip with more than 300 Canadian pool and spa dealers. During our keynote address, we...
Spa retailers face ongoing challenges that are unique to this industry: finding and keeping qualified personnel, turning over high-value inventory,...
When people join The Gemini Program and adopt its principles, we tell them they have to open their books to...
I hear both extremes when I ask about the value of participating in home shows. Some dealers spend 80 percent...