Keeping It Small
Ohio spa dealer reflects on 2008 recession, now faces COVID-19
The Dealmaker
Blaine Budke uses bartering, car sales experience to succeed as a spa retailer
Finding the Sweet Spot
Showroom relocation results in 20% increase in sales, multiple awards
Growth Mindset
The Spa Shoppe owners delay second location in favor of stronger infrastructure
Under One Roof
Mountain Hot Tub builds new headquarters to consolidate and optimize
Widening the Funnel
Hot tub dealer creates his own competition with a second retail location and separate hot tub brands
Firm Foundation
The Sundance Spa Store opens its sixth location in Ontario
Always More to Do
Utah pool builder and landscaper adds a spa showroom to the mix
Seasonally Strong
Longtime backyard/hot tub retailer shares his secrets to success
A Match Made in Kansas
Previous owner stays on as general manager at Wichita dealership
A Competitive Edge
REC Pool & Spa in Fort Lauderdale wants to be the best hot tub store in South Florida
Things We Gained in the Fire
The Hot Tub Store helps its community recover
