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SpaRetailer is the definitive trade magazine for the hot tub industry and is the only publication dedicated 100% to the editorial needs of hot tub professionals.


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    Current Issue

    Shift Your Marketing

    Changing the mindset and approach to marketing your businessBy Michelle L. Cramer Every business, whether a one-man-show or a national corporation, has three major areas of business organization: sales/marketing, manufacturing/production and finance/administration, according to Sean Doyle, founder and
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    What Tesla Knows

    The battery maker is changing the way products are marketed. The hot tub industry should pay attention.by Andrew Lisa Elon Musk is changing the nature of transportation both on earth and in the cosmos. His aerospace manufacturing and
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    Change of Leadership at Coast

    Patricia Diamente takes the reigns from founderBy Megan Kendrick It took 15 months for Coast Spas to find Patricia Diamente, the woman who will replace outgoing CEO Don Elkington, who helmed the company for 22 years. Diamente worked
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    SR Panel: Our Best Marketing Bet

    A trade lunch and TV make the cut for these panelists Austin LampkinGeneral Manager, Family Leisure – San AntonioSan Antonio, Texas For Family Leisure of San Antonio, we focus heavily on TV commercials as our main form or
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    Sneak Peek

    Marketing with virtual showroom toursBy Seraine Page Virtual showroom tours on hot tub dealer websites are a cutting-edge way to market, with retailers showing off merchandise long before a customer steps foot into the showroom. “The hot tub
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