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SPARETAILER UNIVERSITY

Need an old SpaRetailer article? Browse all previous and current content by issue, date or topic.

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2019 TRADECERTIFIED MANUFACTURERS

TradeCertified™ status represents a commitment to excellence on the part of these reputable manufacturers.

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sr-logo-2Welcome to SpaRetailer.com

SpaRetailer is the definitive trade magazine for the hot tub industry and is the only publication dedicated 100% to the editorial needs of hot tub professionals.

SpaRetailer mobile and tablet app is now live! To give our subscribers the best viewing experience and maximum flexibility, we offer SpaRetailer magazine in several digital formats. Our newest app includes breaking news notifications,  video, web exclusive content and numerous multimedia features.

    SR Panel

    Austin Lampkin

    Born and raised in San Antonio, Austin Lampkin has spent 20 years in the pool and spa industries. He started by installing liners in above-ground pools and doing pool service. During his years in the industry, he’s installed hot tubs, pool tables, kitchen islands and more.

    Brian Wasik

    Before joining the hot tub industry, Brian Wasik’s resume included work in concrete and wine distribution. Through a friend, he became involved with Montana-based hot tub manufacturer Mountain Springs Spas, giving him a diverse view of the industry. He worked on its manufacturing side; in service and delivery; and eventually

    Rita Rowlen

    With 50 years’ experience in the swimming pool and spa industry, Rita Rowlen first worked in the family pool construction business in high school and college. She developed the retail division of Ultra Modern Pool and Patio with her sister, Linda Wallace, growing it from a few thousand dollars in

    Jennifer Gannon

    Jennifer Gannon is a second-generation owner of BonaVista LeisureScapes, the outdoor living boutique division of BonaVista Pools. She has been in the pool and hot tub industry for decades. Gannon and her husband live in Toronto with their three sons.

    Doug Robinson

    Doug Robinson began his industry career in sales at Orlando’s Rec Warehouse in 1992, eventually becoming a regional manager and moving to Virginia Beach. As Rec Warehouse met financial difficulty, Robinson began to dream of being his own boss. He opened Virginia Leisure in Chesapeake, selling outdoor living products. His
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    Hot Tub Retailers…

    and counting have been interviewed in SpaRetailer since our first issue in 2007.

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    have been featured or written about in SpaRetailer.

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    Magazine

    dedicated 100 percent to the needs of the hot tub industry.

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    Current Issue

    Shift Your Marketing

    Changing the mindset and approach to marketing your businessBy Michelle L. Cramer Every business, whether a one-man-show or a national corporation, has three major areas of business organization: sales/marketing, manufacturing/production and finance/administration, according to Sean Doyle, founder and
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    What Tesla Knows

    The battery maker is changing the way products are marketed. The hot tub industry should pay attention.by Andrew Lisa Elon Musk is changing the nature of transportation both on earth and in the cosmos. His aerospace manufacturing and
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    Change of Leadership at Coast

    Patricia Diamente takes the reigns from founderBy Megan Kendrick It took 15 months for Coast Spas to find Patricia Diamente, the woman who will replace outgoing CEO Don Elkington, who helmed the company for 22 years. Diamente worked
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    SR Panel: Our Best Marketing Bet

    A trade lunch and TV make the cut for these panelists Austin LampkinGeneral Manager, Family Leisure – San AntonioSan Antonio, Texas For Family Leisure of San Antonio, we focus heavily on TV commercials as our main form or
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    Sneak Peek

    Marketing with virtual showroom toursBy Seraine Page Virtual showroom tours on hot tub dealer websites are a cutting-edge way to market, with retailers showing off merchandise long before a customer steps foot into the showroom. “The hot tub
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