Issues

Do you put your hot tub prices online? We tackle that as well as highlight some recent OEM expansions in our first issue of 2022.

As the industry preps to meet in person, we’ve got a new batch of Retail Stars to introduce and a feel-good project recently completed.

What does the hot tub industry look like TODAY, RIGHT NOW? That’s a harder question to answer than we’d like.

Don’t squander this sales influx — update your operations to ensure you continue to provide excellent customer service and satisfaction.

Big topics from our booming industry: What to do with all that cash! Why manufacturers are not doing any R&D. New issues with the global supply chain. And….dealer/manufacturer relationships.

We kick off 2021 by looking at how retailers are changing their commission structures in light of long lead times. We also see how the pandemic has impacted the swim spa market and how retailers are managing an influx of sales leads.

Announcing our 2020 Retail Stars — plus, more on the pandemic and where the industry trade shows stand for this show season.

Our pandemic issue covers everything that went down in the hot tub industry during the COVID-19 plunge and historic rise.

We’re pleased to announce our very first Power Women — the women who make the hot tub industry go ’round.

How do we reach customers in a post-COVID world? We explore marketing in 2020 — and who you should turn to for help in the midst of a business storm.

Commuting business owners, valet service and expanding manufacturers

An issue devoted entirely to swim spas — marketing, sales, financing and more.