Grills Sales Sizzling
Spas and grills are backyard soul mates. Barbecues don’t take up a lot of space, don’t generate many service or…
The Big Picture
Annie Leibovitz, the American portrait photographer perhaps most famous for her photograph of John Lennon the day he was assassinated,…
Prime for the Taking
The last generation of savers is dying off, says Steve Ruscigno, general manager of Oregon Hot Tubs, which has six…
Shop Local
For the last 17 years, nearly 65 percent of all new jobs were created by small businesses, which 77 million…
You’re ready to grow, but are you ready to own?
Whether you need to add space to an existing store, move a store to a better location or add a…
Swim Spas Around the Continent
Expanding into swim spas pits hot-tub dealers against reduced product familiarity, higher price tags, longer sales cycles and more demanding…
Add to Cart?
The rift between brick-and-mortar spa retailers and their low-cost online competitors has been well documented. Many traditional hot tub dealers,…
Tamping Down the Tech
Not long ago, it seemed every company had a hot, new, high-tech gadget they were rolling onto the spa market….
The Chemical Balance
Chemical sales are a guaranteed way to keep customers coming in your doors. If your chemical profit margins are struggling,…
Salary Cap
This issue of SpaRetailer is an actuary’s dream come true: Numbers, stats and percentages, presented to help in all areas…
Premium Pool and Spa
After several sports and work related injuries, Jeremy Graham suffered from debilitating chronic back pain. “I used to see the…
Patio Pleasures Pools & Spas
Photography by Paul McMahon If you stopped into Patio Pleasures Pools & Spas in Madison, Wisconsin, there are a few…