Superior Wellness Secures £2.3 million UKEF-backed Facility to Expand its Exports to North America

Superior Wellness, a U.K.-based manufacturer of hot tubs and wellness products, has secured a £2.3 million facility backed by UK Export Finance and NatWest Bank to accelerate its global expansion across the U.S., Canada, Europe and the Middle East.
To support its expanding U.S. network, the company has opened a dedicated warehouse and logistics hub in Cameron, South Carolina.
The UKEF-backed General Export Facility will enable Superior Wellness to invest further in infrastructure, scale distribution and support working capital as it continues its international growth journey. Superior Wellness has experienced rapid growth in recent years, with turnover rising from £17.4 million in fiscal year 2023 to £27.7 million in FY 2024 and reaching £39.4 million in FY 2025.
Over the past year, UKEF’s support has enabled the creation of more than 20 new jobs across Superior Wellness’ Chesterfield headquarters and Cameron, South Carolina, facility, bringing the total global team to over 140 employees.
