The hot tub industry thrives on problem-solvers, innovators and community-builders — and nowhere is that more evident than in this year’s Power Women. From family legacies to surprising pivots, they share a common thread: a commitment to people. Their stories reflect resilience, reinvention and the belief that there is room for anyone willing to learn, grow and lead with integrity.
Maggie Wood and Katie Brown, Hansen’s Pool & Spa
Katherine Brown has been part of Hansen’s Pool & Spa for as long as she can remember — literally. “I’ve grown up within the company,” she says, recalling days spent stocking shelves, assisting customers in their backyards and eventually making sales on the showroom floor.
Trade show season is here — and with it comes the chance to connect, learn and bring back ideas that can make a lasting impact on your business. To help you get the most from your time on the show floor, members of the International Hot Tub Association senior leadership team share their strategies and best practices.
Maggie Wood wants her customers to love hot tubs as much as she does.
Wood, who is taking over Kenosha, Wisconsin-based Hansen’s Pool & Spa from her parents alongside her sister Katherine, views her hot tub as a sanctuary, source of restoration and gathering place — benefits she hopes her customers can experience as well.
In the evolving landscape of the modern workplace, understanding Generation Z — those born roughly between the late 1990s and early 2010s — has become crucial.
In the ever-evolving job market, how businesses define roles and expectations is crucial for attracting the right talent. A key element involves distinguishing between job descriptions and responsibility sheets, two tools that, when used together, can help businesses and employees work better.
The International Hot Tub Association, an affiliate organization of the Pool & Hot Tub Alliance, exists to protect the hot tub industry and increase awareness of the health and wellness benefits of hot tubs.
Dave Sturino is a musician: He plays jazz piano in four local bands in his spare time. There was a…