MarketingReversing the Sales FunnelIn a time when hot tubs can take several months to be delivered, dealers are shifting focus from sales leads…Read More Reversing the Sales Funnel
AccessoriesLife Essentials: Providing a LifelinePOOLCORP recently added three cover lifters to its Life Essentials line, further diversifying the range of accessories beyond maintenance products….Read More Life Essentials: Providing a Lifeline
MarketingHello, BurnoutA recent survey from Blind — an online community where all types of professionals worldwide anonymously share advice, feedback and…Read More Hello, Burnout
OperationsA Virtual AdvantageIf conducting virtual troubleshooting diagnostics and appointments were not part of a hot tub dealer’s customer service pre-COVID, many dealers…Read More A Virtual Advantage
Backyard LivingSwing Sets: Let’s PlayHot tubs aren’t the only products getting swept off showroom floors these days. In the wave of increased demand for…Read More Swing Sets: Let’s Play