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SpaRetailer
SpaRetailer
SpaRetailer

Cross-platform social specifications

Organic Social Post

One sponsored post distributed organically across SpaRetailer’s social channels.

Doing a Social Story, Social Campaign or Social Impact package?
Social Story specs →Social Campaign specs →Social Impact specs →
  • Overview
  • Specifications
  • Materials
  • Example
  • Submit

What’s included

A quick reference for the creative, copy and links SpaRetailer needs.

  • One cross-platform sponsored post
  • Organic, unpaid distribution
  • One sponsor link and call to action

Technical requirements

Supply clean, final assets using the specifications below.

Primary image1080 × 1080 px square or 1080 × 1350 px portrait
FormatJPG or PNG · RGB
Headline25 characters maximum
Post copy500 characters maximum
Link description30 characters maximum
Account tags90 characters maximum

Materials needed

  • Final square or portrait image
  • Headline (25 characters maximum)
  • Post copy (500 characters maximum)
  • Link description (30 characters maximum)
  • Destination URL
  • Social accounts to tag (90 characters maximum)

Before you submit

Keep text inside the image concise and mobile-friendly.

SpaRetailer adds the paid-advertisement disclosure where required.

Example

See how the finished placement appears to SpaRetailer readers.

LinkedIn post layout example for SpaRetailer organic social post
LinkedIn post layoutFROG @ease+

LinkedIn post layout showing advertiser-supplied copy, destination link, disclosure and portrait creative.

Ready to submit?

Send your materials through the SpaRetailer submission form. Questions about strategy, timing or availability? Email production@kendrickcontent.com.

Submit your artwork

Download the specs

Download PDF

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Contact

3334 W. Main St., Ste. 473
Norman, OK 73072
info@kendrickcontent.com

About SpaRetailer

SpaRetailer is the voice of the hot tub industry, providing practical guidance and insights to help spa retailers succeed.

  • Articles
    • Features
      • Retail Stars
      • 30 Under 40
      • Power Women
      • Succession Planning
    • Stores
    • Insiders
    • Products
      • Hot Tubs
      • Swim Spas
      • Chemicals
      • Accessories
      • Backyard Living
    • Business
      • Operations
      • Marketing
      • Merchandising
      • Coaching
      • By The Numbers
      • Troubleshooter
    • News
      • Good News
    • Sponsored Content
    • Online Exclusive
    • Editor’s Welcome
  • Issues
  • Podcast
  • Top Products
  • Subscribe
    • Print
    • Newsletter
  • More
    • About Us
    • Advertise with Us
    • Submit Your Artwork
    • Submit PR
    • Write for SpaRetailer
    • TradeCertified
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