Hot Tubs
MasterSpas: The Return of Xtreme
MasterSpas has revived a popular feature from its early 2000s lineup — this time with updated engineering and controls.
Swim Spas
The History of Swim Spas, Part 2
When most in the industry think of swim spas, they picture the acrylic, portable units that took off in the early 2000s. But alongside that story — sometimes intersecting, sometimes running parallel — is another: the rise of swim machines.
Accessories
Core Covers: Beyond the Bi-fold
Customers typically replace a spa cover three to five times over the life of the unit, making durability, efficiency and serviceability critical. With its new rolling spa cover, Core Covers aims to address all three.
Chemicals
Filter Fix
For many hot tub owners, cleaning filters feels frustrating, time-consuming and easy to put off. The task is not high on their weekend to-do list. Some buyers even tune out during the sales pitch — hearing only “low maintenance … every three months” — and assume if a filter looks clean, it is.
Backyard Living
The Subtle Sell
Sometimes a hot tub is … just a hot tub. You’ll gladly ring up the sale. Often, however, the spa becomes the centerpiece of a backyard living space and the starting point for complementary products that complete the experience.
