It’s been a long time since I’ve gone down a deep reporting rabbit hole, but I could not stop digging up nuggets while working on this story about the history of swim spas (to the detriment of all my other work).
Hot tubs are fun. And fun sells. But for health-conscious customers, including those with debilitating or chronic health issues, hot tubs and spa-adjacent products also enhance quality of life, serving as key parts of wellness routines.
