What has changed most about today’s hot tub buyer compared to 5 or 10 years ago?
SpaRetailer Insiders: What has changed most about today’s hot tub buyer compared to 5 or 10 years ago?
SpaRetailer Insiders: What has changed most about today’s hot tub buyer compared to 5 or 10 years ago?
A hot tub offers more than just recreation — it’s a personal oasis for relaxation and escape. While some retailers prioritize technical specs — number of jets, jet speed, seating capacity — many have shifted their focus to selling the overall experience.