Women of Water (WOW) was developed to amplify voices, support career advancement and ensure the next generation of industry leaders reflects the diversity of our communities and clients. Through education, mentorship and peer-to-peer networking, the initiative is empowering women and encouraging them to stay in the industry, assume leadership roles and build confidence.
The International Pool | Spa | Patio Expo brought together professionals from over 40 countries for three days of education, networking and product innovation, highlighting new technologies shaping the pool, spa and outdoor living industries.
“The pool and hot tub industry is evolving with the introduction of new technologies and innovations, while increased competition for qualified talent threatens operations and growth,” says Sabeena Hickman, president and CEO of the Pool & Hot Tub Alliance. “Professional development and continuing education are the only way forward to thrive in this highly competitive environment.”
The Pool & Hot Tub Alliance has launched the Center of Excellence, an online, on-demand training hub designed to help pool and hot tub professionals expand their skills and knowledge.
The International Pool | Spa | Patio Expo announced the keynote sessions for the upcoming event in Las Vegas from Oct. 22-24.
The International Pool Spa Patio Expo has opened registration for its 2025 show in Las Vegas on Oct. 22-24.
The Pool & Hot Tub Alliance is pleased to announce that its first cohort of the PHTA Leadership Certificate Program Powered by Cornell University has graduated.
The Pool & Hot Tub Alliance earned a Power of Associations Gold Award from the American Society of Association Executives…
The Pool & Hot Tub Alliance (PHTA) announced its support of the Virginia Graeme Baker Pool and Spa Safety Reauthorization Act.
Over 400 organizations support the resolution of the U.S. Department of State BridgeUSA programs formerly the Exchange Visitor J-1 Visa Program.
Racial and gender diversity in the workplace has been a priority for business owners in recent years and for good reason. A variety of perspectives and backgrounds stimulates innovative thinking and problem-solving; diverse workforces also tend to attract a wider and more varied customer base.
The Pool & Hot Tub Alliance’s launch of its jobseeker website, WorkInAquatics.com, and job board made exclusively for PHTA member companies, careers.WorkInAquatics.com, marks a major milestone for the trade association.