Balancing Demand, Stock and Strategy
For spa retailers, stock management is typically straightforward, with sales data from previous years offering a solid foundation for forecasting — barring the occasional hiccup.
Paying the Rent and Securing the Future
Looking beyond one-time sales, spa retailers count on recurring revenue to provide a consistent, reliable source of income to manage expenses, plan for growth and navigate a sometimes uncertain market.
From Motivation to Relaxation
When we listen to music, it doesn’t just engage our ears. Everything from the hippocampus in the brain to our motor system is activated, sparking memories, evoking pleasure and influencing us to move around.
Promotion in Motion
For spa retailers, promotional calendars are more than a timeline tool, they also help capitalize on peak periods, provide consistent customer engagement and assist in carving out enough time to promote and pivot if necessary. Here are tips from spa retail experts to jump-start your promotional efforts.
From Overview to Action
In the ever-evolving job market, how businesses define roles and expectations is crucial for attracting the right talent. A key element involves distinguishing between job descriptions and responsibility sheets, two tools that, when used together, can help businesses and employees work better.
Safety from Showrooms to Soaks
Whether it’s solving day-to-day problems or plotting long-term growth, spa retailers have a lot of priorities but chief among them is workplace safety.
The Perfect Mix
Connecting with customers is essential for retail success, but what are the most effective ways to reach out?
Beyond the Grill
The sizzle of burgers on the grill, the aroma of hickory-sauced ribs from the smoker and cold drinks at the ready are all part of the typical backyard barbecue experience, but there’s a twist to this familiar scene.
A Look at Internal Succession
Ah, retirement. It’s a bittersweet word for longtime business owners to think about. But how do owners leave a business they’ve dedicated decades to? Internal succession, selling to an employee, is one popular route.
Hot Tub Hazards
While issues like pad size, electrical standards and spa accessory requirements are typically addressed during hot tub installation, the potential damage caused by reflective surfaces — like greenhouses, clear-roofed pergolas and windows — often receives less attention from spa retailers.
Hot Tub Buyers Can Cool Their Jets
The dilemma, especially for big-ticket purchases such as hot tubs, is what to do about it — for buyers and sellers.
A Cold Plunge a Day Keeps the Doctor Away
Cold tubs have grown in popularity in recent years due to their purported health benefits. Unlike the hot tub, cold tubs don’t have therapeutic jet massages and aren’t meant to be lounged in for hours on end with friends.