Superior Wellness Appoints Steve Noel as U.S. General Manager 

Superior Wellness has appointed Steve Noel as its new U.S. general manager. 

Noel has over 20 years of experience in operations and distribution, previously holding the role of senior operation manager at Target Corp., where he managed operations across over 100 Target stores in the Southeast. Additionally, he spent seven years with Sleep Number Inc., overseeing essential functions in manufacturing, warehousing and distribution. 

In this role, Noel will focus on building a strong foundation in warehousing and distribution at the new Cameron, South Carolina, facility.

“I could not be prouder or more excited to join the Superior Wellness team,” Noel says. “I’m thrilled to help build something sustainable here in the States that will drive the company’s growth for years to come.”