Good NewsBuilding a FutureIn 2017, the Johnson City Area Home Builders Association began partnering with local high schools to create Battle of the…Read More Building a Future
OperationsThe HR Tool You’ve Been MissingPeople are watching more video online than ever before, according to Wyzowl’s State of Video Marketing 2022 report. It’s data…Read More The HR Tool You’ve Been Missing
MarketingToo LegitGoogle has been a market leader in online advertising for years, and continues to crank out a plethora of tools…Read More Too Legit
MarketingReversing the Sales FunnelIn a time when hot tubs can take several months to be delivered, dealers are shifting focus from sales leads…Read More Reversing the Sales Funnel
AccessoriesLife Essentials: Providing a LifelinePOOLCORP recently added three cover lifters to its Life Essentials line, further diversifying the range of accessories beyond maintenance products….Read More Life Essentials: Providing a Lifeline
MarketingHello, BurnoutA recent survey from Blind — an online community where all types of professionals worldwide anonymously share advice, feedback and…Read More Hello, Burnout
OperationsA Virtual AdvantageIf conducting virtual troubleshooting diagnostics and appointments were not part of a hot tub dealer’s customer service pre-COVID, many dealers…Read More A Virtual Advantage
Backyard LivingSwing Sets: Let’s PlayHot tubs aren’t the only products getting swept off showroom floors these days. In the wave of increased demand for…Read More Swing Sets: Let’s Play