There is No Normal
New normal has been replaced by normal. Our lead times now are months instead of weeks, and managing expectations is…
Now Hiring
Early in the pandemic, we had a difficult time finding terrific candidates for seasonal positions. Our government agencies did amazing…
The Sales of Yesteryear
At Oregon Hot Tub, we have traditionally run promotions for the benefit of our sales team. A $500 or…
New Normal
Customers stuck at home during the pandemic are buying hot tubs in lieu of vacations. In the past, our…
A Hot Tub Life
With the equipment pack in the backseat and the hot tub strapped to the top of a red, four-door Fiat,…
Sales Funnel is Not an F-Word
Before the pandemic, we were seeing great activity on both internet leads as well as store leads. It seemed…
The 2021 SpaRetailer Panel
Gregory Butlerowner Bubba’s Tubs & PoolsMount Pearl, Newfoundland One evening as Gregory Butler contemplated his life, he thought, “I just wish…
SR Panel: Managing Four Separate Jurisdictions
Scott ClarkOwner, The Spa and Sauna Co.5 locations in Nevada and California The pandemic was firmly on our radar in…
SR Panel: A Vital Revenue Stream
Scott ClarkOwner, The Spa and Sauna Co.5 locations in Nevada and California We realized during the aftermath of the last…
Panelists’ Take On Swim Spas
Scott ClarkOwner, The Spa and Sauna Co.5 locations in Nevada and California We started carrying swim spas seven or eight…
Meet the 2020 SR Panel
David Isaacs Owner, Isaacs Pools & Spas; Bullfrog Spas of Tri-Cities Johnson City, Tennessee David Isaacs grew up in the…
Buying Time
Jim OrncePettis Pools & Patio, sales and training managerHilton & East Rochester, New York “Since we operate in the Northeast,…