Land O Dreams: A Minneapolis Test Store
Photography by Simple Sight Studios Land O Dreams first started as a waterbed store in 1976 in Rochester, Minnesota. It…
East Coast Spas: One Man Spa Band No More
Photography by Richard Yerkes Dan Henry graduated from college with a degree in printing technology management. He went to work…
Out of Commission
Jim Van Fleet was looking for an entrepreneurial opportunity in Portland, Maine, a metropolitan area with a population of about…
Aqua Spas: Rentals to Retail
Photography by Meghan Molin Rich Strick wanted a hot tub. To help subsidize the cost of buying and owning one,…
Turning a Want Into a Need
Photography by Thomas Owac The recession of 2008 hit Detroit hard — and it still hasn’t recovered. So how does…
Hot Tub Re-Up
Photography by Mike Koehler In the early ’80s, Bill Renter walked into the backyard where his company was subcontracted to…
Spas on the Slopes
Photography by Kirk Grant Photography When Michael Charles found himself in Vail, Colo., in 1976, his aspirations had more to…
A New Kind of Retailer
Photography by Matthew Strauss Imagine Backyard Living in Scottsdale, Ariz., is a different and special place. It’s a hands-on, interactive…
60 Years of Friendships
Photography by Randy McKown Rita Rowlen’s father, Cecil Schniepp, started Ultra Modern Pool & Patio in Wichita, Kan., in 1954….
Changing Course
Photography by Chris Hultner Randy Dumont, owner of Emerald Springs Pools & Spas, began his career in the hot tub…
It Pays to Be Bold
Photography by Julia Estelle Allen Brothers Kevin and Dennis Croteau had embraced billionaire investor and businessman Warren Buffett’s famous advice…
New Location Propels Dealer into Top Ten
Spas and More in St. Louis had always been a top dealer for Master Spas, but it just couldn’t quite…