What’s in a Pump?
The world of pumps is becoming more and more complicated. To techs (in most cases) a pump is a pump…
Artesian Tackles its Flagship Swim Spa
Artesian Spas’ TidalFit swim spa line is growing. The company unveiled its first model in 2008 and has added three…
Swim Spas Vs. Pools
Swim spas have changed the landscape of the hot tub industry — so much so that some business plans have…
SeaKlear: Scaling Down Hot Tub Maintenance
Located in Bothell, Washington, SeaKlear, a division of HaloSource that develops specialty chemicals for pools and spas, started in 1985…
Byron Originals: Model Company
In 2015, Byron Originals presented the UltraLift Vision at the International Pool and Spa Show in Las Vegas. It was…
Click Like
Facebook advertising can be very profitable — if you do it properly. Out of necessity, in the last two years…
SR Panel: Yes or No to Swim Spas
Mark Nelson Master Spas of Western Michigan Grand Rapids, Michigan Swim spa sales aren’t for every dealer, just like some…
Dream Maker crosses the line with innovative new spa
Dream Maker Spas of Lake Mary, Florida, has evolved rotomold spas with the introduction of its new Crossover line. Dream…
Factory Automation
A popular theme in science-fiction narratives is the prediction that machines, robots, smartphones and computers will one day take over…
I Sold My Business To The Public
When Len Rosenberg started thinking about retirement, he considered all options for his store, Pool & Patio Specialists in Westwood,…
Out of Commission
Jim Van Fleet was looking for an entrepreneurial opportunity in Portland, Maine, a metropolitan area with a population of about…
You Want ______ With That?
When you go to buy a car, do you ask if the tires are included? Likely not, because you expect…