The Pool | Spa | Patio Expo always looms large for us. It marks our last issue of the year and the chance to see lots of you in person. But this year feels even more important, for two reasons.
First, while this will be my 10th show, it will be my first as the owner of SpaRetailer, which definitely ups the ante. Second, we’ve got an exciting new product we’re going to be launching.
Our goal at SpaRetailer is to help you run a better business, whether by introducing you to your next new product or telling you about a marketing strategy one of your colleagues is trying. But we want to do more.
I know the difficulty of managing all aspects of a multifaceted company. And training and personal development easily become the to-do items that slip to the bottom of the list. That’s why we’ve developed SpaRetailer Premium. For a fee, Premium members will have access to exclusive training videos, articles and master classes covering high-level, owner/manager-focused topics like leadership and human resources, plus employee-facing topics like sales and technical tips. We’ll be launching our first master class in November.
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This is a bit of a soft launch as we develop more content and get feedback.