Working in a Family Business
Family businesses are economic pillars, but the death of a key family member can profoundly affect both the company and the family.
Humility, Communication, Boundaries, Perspective, Respect
Many founding members of manufacturing companies and retail stores are not only alive and well but actively participating in those same businesses. However, no one can work or live forever.
Spa Industry Spotlight
As one retailer put it, these are “very wonky times” for the spa industry. Between mergers and acquisitions, demand decreases and economic concerns, the industry is trying to find its new normal as manufacturers and retailers prepare for the next 18 months.
Multiplicity
Since the explosive demand for spas started in 2020, many retailers grew their businesses enough that they needed to expand to multiple locations.
Up and Out
Retailers who take time to plan and communicate through every phase of the building process can open their next location with confidence.
How to Deal
Homeowner associations can get a bad reputation, especially since they’re often portrayed in movies and memes as a club of nosy neighbors looking for something to nitpick.
Strength in Diversity
Racial and gender diversity in the workplace has been a priority for business owners in recent years and for good reason. A variety of perspectives and backgrounds stimulates innovative thinking and problem-solving; diverse workforces also tend to attract a wider and more varied customer base.
A Whirl Around the World
It’s no secret the hot tub market has a global reach. Our insights from six continents indicate customers — no matter where they’re from — generally want the same experience: excellent customer service, relaxation at home and a brand they can trust that will last for years.
How to Deal with Conflict and Have Hard Conversations
How to Deal with Conflict and Have Hard Conversations Live recording, April 26
Profitable or Pitfall?
How does a retailer make servicing hot tubs a profitable part of their business? Not all retailers provide service work…
Sales Tax Audits
Few things strike fear into a business owner’s heart like the word “audit.” If you stay in business long enough,…
How to Script the Perfect Drip
With the growth of email marketing services like Mailchimp and Constant Contact, drip marketing campaigns have become essential.