Episode #19, Explaining Experiential Retail

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It’s a buzz word that Linda Cahan has been talking about in SpaRetailer a lot. We talk through what experiential retail is and practical ways it can be applied in your store. After this episode we’ll be taking a summer hiatus — see you in August!     https://media.blubrry.com/thesparetailerpodcast/p/sparetailer.com/wp-content/uploads/2018/05/Episode-19-CreatingAnExperience.mp3Podcast: Play
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Episode #18, The Good, Bad and Ugly of Hot Tub Retail Stores

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Longtime columnist Linda Cahan joins us to discuss some of the good and bad things she sees in hot tub retail stores. A few topics we cover: — The decompression area — Clean bathrooms (with changing tables) — Using mannequins (Linda likes mannequinmadness.com) — Lighting — Signage   https://media.blubrry.com/thesparetailerpodcast/p/sparetailer.com/wp-content/uploads/2018/05/Episode-18-The-Good-Bad-and-Ugly-in-Hot-Tub-Stores.mp3Podcast: Play
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Episode #17, Creating an Exceptional Retail Experience

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Megan talks with My Retail Coach, Danielle Lavallee Wasson, about how you can create the ultimate shopping experience for customers in your hot tub showroom. For 25 years, Danielle has coached hot tub retailers on four continents, helping them grow their retail businesses. We know she’ll provide some valuable insight for your business too. https://media.blubrry.com/thesparetailerpodcast/p/sparetailer.com/wp-content/uploads/2018/04/Episode-17-The-Store-Experience.mp3Podcast:
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Episode #15, Launching an ESOP with Jim Van Fleet, Pt. 1

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In part I, the founder of Mainely Tubs discusses why he converted his business to an employee-stock-ownership plan. https://media.blubrry.com/thesparetailerpodcast/p/sparetailer.com/wp-content/uploads/2018/03/15-JimVanFleet-Pt.-1.mp3Podcast: Play in new window | DownloadSubscribe: Android | Google Podcasts | RSS
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