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DIGITAL EDITION

Show Season 2025-26

Join us as we look back on how far the hot tub industry has come — and where it’s headed next. This issue celebrates the innovators and retailers who built the foundation of the business and continue to drive it forward today. From honoring industry pioneers and exploring the legacy of the Jacuzzi family to highlighting this year’s Retail Stars and the exciting new PHTA Center of Excellence, this issue is all about progress, passion and community.

Cada Pools and Spas

After nearly 45 years in business, the Cada family blends deep roots with a customer-first approach

Fiesta Pools & Spas

How Travis Hogan and his team are shaping a culture of accountability and growth

Break the Law

Final advice for going beyond transactions and transforming your sales career