Radostina Stoycheva started her career in 2019 as a digital marketing specialist, working on hot tub dealer websites and creating content for SEO, landing pages, emails and ads.
Whether it’s solving day-to-day problems or plotting long-term growth, spa retailers have a lot of priorities but chief among them is workplace safety.
The sizzle of burgers on the grill, the aroma of hickory-sauced ribs from the smoker and cold drinks at the ready are all part of the typical backyard barbecue experience, but there’s a twist to this familiar scene.
When it comes to the complex question of hot tub pricing strategies, there isn’t a one-size-fits-all method.
As wellness evolves from a trend to a lifestyle for many, spas are playing an increasing role because of their health benefits like pain relief, improved sleep and increased cardiovascular health.
Bathing Brands, North America’s largest distributor of experiential bathing products, has announced Rob Neal is joining the company as director of dealer development.
PowerStep, a California-based manufacturer of spa steps, is responding to the increasing demand for black spa covers and accessories by introducing a black option for its PowerStep.
California-based Creative Energy crafts customer relationships in a competitive landscape Since its inception in 1976, Creative Energy has lived up...
The spa industry may soon face a dilemma for retailers and consumers alike: energy consumption.
The Independent Pool and Spa Service Association has now chosen the winners for its new awards.
Family businesses are economic pillars, but the death of a key family member can profoundly affect both the company and the family.
When Sky Matula opened The Hot Tub Store’s sixth showroom in Santa Rosa, California, he knew he wanted to do something different.