What has changed most about today’s hot tub buyer compared to 5 or 10 years ago?
SpaRetailer Insiders: What has changed most about today’s hot tub buyer compared to 5 or 10 years ago?
If you had to audit a typical spa retailer, where do you think they’re leaving the most money on the table right now?
SpaRetailer Insiders: If you had to audit a typical spa retailer, where do you think they’re leaving the most money on the table right now?
What has been your most reliable technique for getting high-quality leads?
SpaRetailer Insiders: What has been your most reliable technique for getting high-quality leads?
What’s the biggest advantage or challenge you see in taking on the sauna category?
When I attend trade shows as a buyer, I focus on being strategic with my time and decisions to make sure I bring back real value for the business:
Meet the 2026 SpaRetailer Insiders
Meet the 2026 SpaRetailer Insiders
The History of Swim Spas, Part 1
Swim spas may seem like a relatively new product for the hot tub industry as they gained prominence in the early 2010s. But the product is almost as old as the industry itself, with some prototypes developed in the late ’70s.