Watkins Wellness, a subsidiary of Masco Corporation and a global manufacturer of home wellness products, including hot tubs, aquatic fitness systems, saunas and cold plunges, announced the appointment of Steve Stigers as its new president, effective Dec. 1. Stigers succeeds VJ Teenarsipur, who has accepted the position of president of Behr Paint Company, another Masco Corporation subsidiary.
Despite once being outliers, swim spas and cold tubs — also called ice baths or cold plunges — are emerging as popular products in the hot tub industry.
I enjoyed reading the “Strength in Diversity” story. It’s, again, inspiring to see how much thought and care some are putting into making sure their workforce is as diverse as we want our customer base to be. You love to see it.



