Beyond the Brand
Change usually starts before anyone says it out loud.
A product line shifts. A strategy evolves. A partnership ends — but expectations don’t.
Think Inside the Box
The U.S. sauna market is no longer niche. “In America and the West, sauna is coming out of its infancy and exploding,” says Arash Amini, CEO of Amini’s, with locations in Missouri, Oklahoma and Kansas.
Everyone’s in Sales — Even Technicians
I have rarely met a service tech who considered themself in “sales,” and I understand why — in their world, salespeople usually create problems, and techs fix them.
What are the daily, weekly and monthly merchandising tasks for your store(s) and who is responsible for them?
Insights from Our SpaRetailer Panelists: Daily, Weekly, and Monthly Merchandising Tasks
Experiential Retail
Retail used to be fun. Before the recessions of 1980 to 1982, many retailers were organizing events and promotions to…
The Ultimate Shopping Experience
We recently attended the AquaPoints trip with more than 300 Canadian pool and spa dealers. During our keynote address, we…