When Sarah Hernandez joined Viking Spas in 2023, she had never worked in the spa industry before. But with nearly a decade of customer service experience behind her, she stepped into the role ready to listen, learn and build connections.
There is something big happening in a small town in the heart of America.
How do you analyze your competition (or do you)?
To stay ahead of the curve, small businesses are constantly seeking ways to improve efficiency, reduce costs, and gain that competitive edge. Embracing an all-in-one software streamlines operations and eliminates manual tasks.
Dana Hyde and Charles Koncewicz, the husband-and-wife team behind CK Spas, have built a thriving business rooted in hard work and adaptability.
Gregory Coblentz started when he was “just a little guy” cleaning hot tubs for his family’s business, Master Spas of West Michigan.
Lauren Cotter has worked in every aspect of the pool and spa business and has experienced the highs and lows that come with it.
The hot tub industry has experienced significant growth fueled by a desire for wellness and home-based recreation.
Jenni LaFleur, sales manager, Colorado Pool + Spa Scapes, Glenwood Springs, Colorado
Lisa Kennedy, general manager of TCG Wellness, Burlington, Ontario
Finding good talent is a challenge, but it’s not hard to retain if you foster a training-oriented culture at every level and share the rewards.












