Trust Your Gut
How many times have you heard someone say, “I have a gut feeling about this?” Or do you say it…
Keeping Up (Web) Appearances
Web maintenance is a necessary, time-consuming task for pool professionals. When balancing other business priorities, website issues can go undetected…
Cash Overflow
Hot tubs have been flying out showroom doors at record-breaking speed. In fact, they’re often sold before they even arrive…
A Hot Tub Life
With the equipment pack in the backseat and the hot tub strapped to the top of a red, four-door Fiat,…
New Kids on the Block
Brooke Rossi’s father, Mike DesRochers, owned a concrete construction company, building driveways, sidewalks and home foundations. In the early 1980s,…
Not Quite the Clean Slate
We certainly didn’t expect the ball drop on January 1 would make the problems of 2020 disappear, but I’m not…
Sales Funnel is Not an F-Word
Before the pandemic, we were seeing great activity on both internet leads as well as store leads. It seemed…
Hydropool: New Aquatic Collection
Hydropool has a lot going on. In February, it will launch the Aquatic collection, a third line of swim spas…
NC Brands: Eradicate Phosphate
As salt generator use in hot tubs grows, NC Brands recognized the need for a phosphate remover formulated specifically for…
Pushing Cross-Sells
At this point, hot tub order delays are expected. But you better believe dealers are not letting potential sales walk…
Wide Open Spaces
You have customers, you have orders — and you have more open space than you ever thought possible. It’s time…
The 100-Year Flood
Ben Poggemiller, co-owner of Urban Life Pools & Hot Tubs in Steinbach, Manitoba, Canada, says with so many hot tub…