When I attend trade shows as a buyer, I focus on being strategic with my time and decisions to make sure I bring back real value for the business:
How we view the world, and specifically our work, guides all our decisions and actions. It is only when our perspective changes that we can change. Perspective is everything.
I was wrapping up my radio interview with John Yokoyama, owner of renowned Pike Place Fish Market, when he shared a valuable insight.
Viking Spas has built its reputation on quality and reliability, and with the release of its new Elite series models — the Apex and Ascent — the company has taken a decisive step forward in design, features and dealer support.
In this episode of The SpaRetailer Podcast, host Megan interviews Kayla Hagan,...
It’s been a long time since I’ve gone down a deep reporting rabbit hole, but I could not stop digging up nuggets while working on this story about the history of swim spas (to the detriment of all my other work).
Swim spas may seem like a relatively new product for the hot tub industry as they gained prominence in the early 2010s. But the product is almost as old as the industry itself, with some prototypes developed in the late ’70s.
Marketing a spa business isn’t just about sales — it’s about storytelling, timing and creating connections with customers.
When it comes to hot tubs, comfort and convenience are key. With the 2025 redesign of its Twilight Series and the debut of the Master Clear Salt System, Master Spas is focused on those very principles.
For spa retailers, stock management is typically straightforward, with sales data from previous years offering a solid foundation for forecasting — barring the occasional hiccup.
Once found mainly in health clubs and gyms, saunas are now increasingly common in homes. Whether selling them as stand-alone units or packaged with a cold plunge, it’s important to understand the features and benefits of this growing wellness category.
As a teenager looking to make extra money, Travis Hogan found himself cleaning pools for a neighbor — and unknowingly taking the first step toward owning one of Tulsa’s most iconic pool and spa businesses.