SwimLife: A Swim Spa for the Everyday Person
When Jacuzzi acquired Hydropool in 2017, the company quietly released a new line of swim spas called SwimLife. “We launched…
Spa Marvel: Marveled Homeowners
By Nick Ryan Tim Rodger was faced with a problem: His spa customers were complaining about maintenance and sensitivities with…
Essentials: Essentially Loyal
Expanding to meet trends in the spa accessory industry, California-based Essentials Spa Supplies has grown exponentially in the last 26…
Soaking in the Shade
You’re not just selling hot tubs, you’re selling a lifestyle. And the icing on the cake for many homeowners is…
All Are Welcome
When a potential customer sees your ads or your store, do they feel comfortable coming to shop if they know…
Trade Show Toss Up
When you’re prepping for your next big store promotion or are in the thick of a busy season, it’s hard…
Are vinyl hot tub covers a thing of the past?
It’s easy to complain about hot tub covers, but very hard to come up with cost-effective alternatives. And once a…
On the Road Again
In 2011, I wrote about the life of hot tub sales reps (bit.ly/2011Reps). I not only liked hearing tales from…
Coast Spas: Big… Like a Pool
When listing things that measure about 21 feet — a giraffe, Washington’s nose on Mount Rushmore, vaulted ceilings in million-dollar…
Arctic Spas: Chlorinate and Automate
Ten years ago, salt chlorinating and web connectivity were top of mind for Canada-based hot tub manufacturer Arctic Spas. The…
Rep Hurdles
While manufacturer representatives find their jobs very rewarding — as partners in success with the dealers under their care —…
SR Panel: The Rep Relationship
Brian WasikOwner, Spas of MontanaMissoula & Helena, Montana I have [our reps] come at least a couple times a year…