Norm Coburn from New England Spas in the Boston metro has been attending the industry trade shows for 30+ years. In this episode he tells us when he starts planning for the show (six months in advance!), what he tries to accomplish when he’s there and his strategy for shows.
Traveling sauna/association encourage sauna usage, help retailers What’s red, has wheels and makes you sweat? It could be the sauna traveling across the United States to celebrate Finland’s 100th birthday. That probably wasn’t your first guess, but if you sell saunas or are interested in starting, this mobile sauna is