Where to Post Your Next Job Listing
You’ve nailed your marketing message and target audience; leads are pouring in and sales are great. But any time an…
Anatomy of a Tech
Illustration by Michael Berrelleza We talk a lot about what techs should know, the tools they should use, how they…
They LOVE Where They Work
ENVIRONMENT MANAGEMENT COWORKERS/CULTURE BENEFITS
Meticulous Moves at Oregon Hot Tub
Photography by Vanessa Weber Double-digit growth every year since 2008: Oregon Hot Tub general manager Steve Ruscigno likes to say…
pHin: A Review
We’d discussed writing a story on ConnectedYard’s pHin product for awhile, so when they got in touch and offered to…
Lucite: Colors to Come
Chris Robinson has a colorful job. He spearheads the group at Lucite International, deciding which spa siding colors stay and…
Start with Hello
I recently walked into a RV store to take photos for an upcoming seminar. I had permission to take the…
Caring for Your Greatest Asset
At the Pool | Spa | Patio Expo in November, I asked a very successful hot tub retailer what they…
SR Panel: Hire Right
Rene Huston Patio Pleasures Pools & Spas owner/vice president of finance, sales and marketing Sun Prairie and Madison, Wisconsin Finding…
Hitting Your Target
Spa retailers face ongoing challenges that are unique to this industry: finding and keeping qualified personnel, turning over high-value inventory,…
SunCatcher: Solar System
John Tandler was sitting in his spa when a brilliant idea hit him. Why not use the sun’s rays to…
Marketing: Then and Now
Let’s drift back to the magical year of 2007. On average, American’s were spending about $3.40 a gallon for gas….