Steelcore: “If you love it, lock it!”
The best inventions are created out of necessity. The original owner of Steelcore, Inc., a surfer, was tired of seeing…
Join Us as a Spa Dealer VIP in New Orleans
Each year, I hear complaints that spa retailers are not adequately encouraged to regularly attend the national show. I agree….
New Again
A lot goes into the sale of a new spa: ordering the unit and accessories, coordinating delivery and making sure…
Turbo Spas: New Eco Series Swim Spas
Jeff Davis, president of California-based Turbo Spas, has a passion for the product he and business partner Ross Herman, vice…
One Man Spa Band No More
Photography by Richard Yerkes Dan Henry graduated from college with a degree in printing technology management. He went to work…
The Power of Acknowledgement
When my husband and I first started dating, we would constantly give each other compliments. It seemed like we couldn’t…
Go Outside and Play
Go outside and play: Those were the four words I heard every day growing up on Long Island, New York….
Reconsider Snail Mail
In addition to writing for SpaRetailer, I am a marketing strategist and copywriter. In those latter two capacities, clients and…
SR Panel: Outdoor Products
Michael Nekahi, co-owner Black Pine Spas & Leisure Products Seattle, Washington Black Pine Spas has traditionally been a hot tub…
SR Panel: Outdoor Products
Michael Nekahi, co-owner Black Pine Spas & Leisure Products Seattle, Washington Black Pine Spas has traditionally been a hot tub…
Caldera Spas: A Utopian Redesign
When Caldera Spas redesigned its flagship Utopia line for 2016, the company hoped to change not just how people perceive…
Fitness is the Key
With the evidence laid out in front of the customer, the choice is obvious. The benefits of the swim spa…