This episode of The SpaRetailer Podcast features an insightful conversation between host Megan Kendrick and AJ Cada from Cada Pools and Spas in St. Charles, Illinois. AJ discusses his journey into the pool and spa industry, which began in 2012, as well as the evolution and growth of his family’s business over 45 years. The discussion covers the challenges and benefits of working in a family-run business, the importance of staying updated with industry trends and technologies, and the strategic use of retail space. AJ also highlights their customer service excellence, their innovative greenhouse showroom, and the successful integration of multiple business divisions, from construction and retail to maintenance and service. The podcast concludes with AJ sharing some personal anecdotes about his career and insights into effective business practices.
Show Notes:
00:00 Introduction to the Spa Retailer Podcast
00:36 Guest Introduction: AJ Cada from Cada Pools and Spas
01:58 AJ’s Journey into the Industry
03:53 Expanding the Business: New Showroom and Operations
05:33 The Origins of Cada Pools and Spas
10:53 Family Dynamics in Business
12:44 Leadership and Roles within the Company
14:38 Hands-On Sales Approach
16:00 Celebrating Milestones and Overcoming Challenges
17:11 Engaging the Next Generation
21:15 Reflecting on the Industry’s Best Years
21:34 Adapting to Consumer Feedback
21:50 The Surge in Pool Services
22:37 Shifts in the Industry During Economic Downturns
23:36 The Social Influence of Hot Tubs
24:33 Excelling in Customer Service
25:15 The Role of Technology in Customer Interaction
27:07 Unique Aspects of Cato Pools and Spas
27:56 The Importance of Water Chemistry Expertise
31:32 Challenges and Successes in the Business
33:31 Personal Reflections and Experiences
40:50 Final Thoughts and Podcast Conclusion
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