Rachel Rutter — 30 Under 40 2025
Rachel Rutter joined Taylor Water Technologies in 2020 as a research and development chemist, bringing her scientific background to an industry she was eager to learn from the inside out.
Juan Pablo Alzate — 30 Under 40 2025
Juan Pablo Alzate didn’t just step into a sales role when he joined Gohlke Pools in 2019 — he reshaped the company’s approach to hot tubs.
Mario Kumar — 30 Under 40 2025
Mario Kumar stepped into the hot tub and swim spa industry fresh out of college in 2021, joining Hydropool Hot Tubs and Swim Spas as a digital content creator. In just a few years, he’s advanced to web and digital marketing manager, overseeing online strategy for both the manufacturing side of the business and two corporate retail stores.
Episode #130, From Service Routes to Fiesta Pools: Travis Hogan’s Entrepreneurial Journey
In this episode of The SpaRetailer Podcast, host Megan Kendrick talks with Travis Hogan, owner of Fiesta Pools and Spas…
Episode #129, Navigating Business Growth: Insights from Scott Gettings at Hot Tub Superstore
In this episode of The SpaRetailer Podcast, host Megan Kendrick interviews Scott Gettings, co-owner of Hot Tub Superstore, which has…
Episode #128, Hot Tub Innovation and Leadership: Jim Parker’s Path to Ahh!some Water Care
In this episode of The SpaRetailer Podcast, hosted by Megan Kendrick, the owner of SpaRetailer Magazine, Jim Parker, CEO of…
Episode #127, The Enzyme Evolution: Tom Vaughn’s Spa Industry Adventures
In this episode of The SpaRetailer Podcast, host Megan Kendrick converses with Tom Vaughn, the president of Water’s Choice. Vaughn…
Episode #126, Inside Cada Pools & Spas: AJ Cada Discusses Retail, Challenges, and Triumphs
This episode of The SpaRetailer Podcast features an insightful conversation between host Megan Kendrick and AJ Cada from Cada Pools…
Episode #125, Behind the Scenes: King Technology on its Innovations in the Spa Industry
In this episode of The SpaRetailer Podcast, host Megan Kendrick welcomes back Alex Granlund from King Technology, where they delve…
Analyzing Your Market
In the spa industry, competitive analysis and market analysis help retailers learn business tactics from regional competitors as well as understand their market positioning and competitors’ strengths and weaknesses. With that knowledge, retailers can pick the best ways to grow.
Tech Meets Tranquility
Balboa Water Group has partnered with WaterGuru, Inc. to bring advanced water monitoring technology to the spa industry.
Finding Your Perfect Fit
The demand for knowledgeable and passionate retail staff is on the rise, but attracting the right candidates can be a challenge. Here are some tips to help your hot tub retail store stand out and land the best talent for the job.